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Led a redesign that increased Soho House user engagement by 22% and increased bookings by 16%.
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Led the onboarding experience and reimagined the digital app, resulting in a 4.4 star rating.
Launched the Life Admin App, the first internal product designed and created by Barclays Ventures.
Helped reach product-market fit and refreshed the brand, doubling customer numbers and gaining a 4.9 rating.
